How Renovate for Sale Gets Paid - Explained Simply

One of the first questions people ask us is:

“What’s the catch?”

And honestly, we understand why.

The idea of a company funding and managing a property renovation upfront - then only getting paid once the property sells - sounds unusual at first.

So here’s exactly how it works.

First, We Assess the Property

We start by looking at:

• the property’s current value,
• the work required,
• and what we realistically believe it could sell for once renovated.

If we don’t think the numbers work for you, we’ll tell you honestly.

Our goal is to create genuine uplift in value - not just carry out unnecessary work.

We Fund the Renovation Upfront

If the property is suitable, we create a tailored renovation plan designed to maximise its value.

We then fund and manage the renovation ourselves.

That includes:

• contractors,
• project management,
• materials,
• estate agents,
• and the sale process itself.

You do not pay anything upfront.

We Only Get Paid When the Property Sells

Once the property is sold, two things are deducted from the final sale price:

1. The renovation costs
2. Our fee

Our fee is typically 20% of the uplift in value created by the renovation.

For example:

• Current property value: £200,000
• Renovation costs: £50,000
• Final sale price: £320,000

The uplift created is £70,000.

Our fee would be 20% of that uplift (£14,000).

The remaining uplift (£56,000) stays with you.

Why We Structure It This Way

Most property companies make money regardless of the outcome.

We don’t.

Because our fee depends on the uplift achieved, our goal is exactly the same as yours:
achieving the highest possible sale price.

If the property doesn’t sell, we don’t get paid.

That means we’re heavily invested in:

• making the right renovation decisions,
• controlling costs,
• and maximising the final value of the property.

No Pressure. No Obligation.

We know many people who contact us are already feeling stressed, overwhelmed, or unsure what to do next.

That’s why we always start with a straightforward conversation about your situation and whether we genuinely believe we can help.

If we think there’s a better option for you, we’ll tell you honestly.

And if your property isn’t suitable for our service, there’s absolutely no obligation to move forward.